Brand & Marketing

loanDepot’s investment in our marketing platform has been amazing. They truly understand the needs and wants of Retail loan officers and aim to please by offering best-of-breed products across all areas of marketing. From CRM to social media to co-marketing and custom creative teams, the opportunities to market yourself as an independent loan officer in your local marketplace are endless.

- Kristen Brabants, VP, Retail National Marketing

Full Service National Marketing Department

Marketing designed specifically for our Originators to grow personal market share in any lending environment

National Marketing Team

Well-capitalized, full service marketing team dedicated to growing your market share and freeing you up to do more loans

Referral Partners for Life

Co-branding and lead generation ecosystem to solidify your relationships with your referral partners

Grow Your Market Share

The tools, systems and support you need to expand your reach and drive more business now

Next Level Marketing Technology

Interactive and impactful social media, email and print content development, delivery and analytics

Marketing

Lead Aggregation

Technology and media driven inbound lead capture & nurture systems

  • Trigger Leads
  • SEO
  • AdWords
  • National & Localized Brand Awareness Campaigns

Social Media

Simplified and automated approach to boosting social media visibility

  • Facebook
  • Linkedin
  • Twitter
  • Google+
  • Instagram
  • Pinterest
  • YouTube
  • Yelp

Direct Mail & Email

Brilliant collection of high impact electronic and hard copy marketing materials

  • Every Door Direct Mail (EDDM)
  • Client Retention Campaigns
  • Lead Drip Campaigns
  • in Process Campaigns
  • Post Close Campaigns
  • Industry Updates
  • B2B / B2C Newsletters

TV/Radio

National and localized business development marketing strategies

  • Brand Awarenees
  • Direct Response

Referrals

Captivating and targeted referral based campaigns & actionable analytics

  • Past Clients
  • Realtors
  • Builders
  • Financial Planners
  • CPAs
  • Friends / Family

Web Based Marketing

Proven model for enhanced online visibility and compelling call to action

  • Paid Advertising
  • Organic Display Ads
  • SEO

13.3 Million

emails delivered

500,000

New Social Media Connections

24+ Million

Direct Mailers Sent

Marketing Support

Dedicated Team of Marketing Experts

CRM

Robust CRM and lead management tools

Personal Originator Website

Search Engine Optimized Originator Website

Marketing Library

Extensive Library of Digital Content

Campaigns

Automated and Manual Marketing Campaigns

Partner Co-Branding

Single Property websites & Lead Capture

Marketing Materials

Flyers, Postcards, Banners, Invitations & More...

Client Appreciation

Full Suite of Customer Appreciation Products

Social Media

Become expert with a couple of clicks

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